Article

A Brief Introduction to Consultancy Selling Style

By Sivann

September 14, 2016

Related to consultancy selling style, a sale is the core part of the business to get more and the right target customers then the business grow and earn more profits by increasing the number of purchase even in field of product or service-based industries. It is very important to know how the sales team of a business can help to succeed influent onto the whole market segments. The way we contact and interact with customers is the route of our business growth and gains profits. In this article, I would like to talk and share everyone with another new style of selling. There is just a brief introduction to the consultancy selling style. I think it is the best way for today’s selling activities especially the style or strategy for coping with customers.

Consulting selling style is a kind of sales that focus on customers need and want orientation. It means that customer centralization will be applied in this way of selling style that is not just introducing and promoting the product/service feature only. It is unlike the traditional selling style that the salesperson always talks and describes the product/service only without knowing the customer’s needs and it may be annoying when the sale is very talkative.

To do that, the salespersons have to equip themselves with more skillful consultation knowledge and very clear and know more accurate information about the product or service very well. The sale will be able to become a consultant of the product or service to assist customers to figure out their need and want at the time of sale meeting or talking. By standing at the customer’s point of view to think, analyze, and make a good judgment for customers to draw the final decision.

The consulting salesperson has to touch the customer’s minds by beating their root cause of the problem, so it allows us to start our sales deal by solving those problems. At this moment, we have a chance to build more good relationship with customers. It might take more time to do to gain more trust in our products and services. That is a kind of very focus on the single deal at a time, and then to keep that relationship deal to make more business happen or be able to build more strong real business partners.

By the way, the sales consultant is also good enough at understanding about their product or service deeper, clearer, and more details as well. In order to be a product or service consultant or advisor for leading customers’ need and want orientation that can meet their right decision.

To raise up customers awareness toward the product or service by leveraging their need and want, with the consultant selling style there are more skills that cannot be lack of for the sales consultant include use of comprehensive skill, creative skill, practical skill, analytical skill, and persuasion skill to complete customer needs. In addition, the sales consultant should have a predictable view of customers’ needs in the future with good foresight. Finally, that will be the selling method for rationalizing the customers need and want.

That is just a brief introduction to the consultancy selling style I would like to share in this blog post of my website. Then I hope that will be a good way for everyone to consider how to make effective sales for building good relationships with the customers and growing more business sales and profits.