As you may see or read in my philosophy and the article about the Art of Non-Ostentatious (ANO), where the purpose and meaning of my BLOG to write about. 

Here, in addition to the essence of philosophy I follow, there are further details of writing work in the BLOG (ANO).

With the faith that, I won’t ever know how much it is possible if I never do it, I try to write something about my experience to prove that the success comes from myself through the personal development and life planning I adhere to commit even there is some failure along the way I did. Still, I believe in the conviction of “you don’t have to live your life the way other people expect.” (Chris Guillebeau)  

Those things are including my personal experience about life, love, work, and the journey that never ends until the last second of my life. Actually, it would not be interested in everyone, but it does necessary to the one who has no idea and know-how about that and needs the orientation or guidance. Thus, my writing will help them to learn, think, develop, and grow. Finally, they can have their own way to success and not to live the life to the way other people expect. 

In addition to the things I have experienced, there is more to learn and develop for myself in this IT (Information Technology) or DT (Data Technology) era. What the matters of the Internet and Marketing for Business and Entrepreneurship that Jack MA called this era are for ‘Netrepreneurship’. It means that the entrepreneur cannot survive their business without the Internet. 

Moreover, I write about the non-ostentatious mind and attitudes toward things that I follow to start up my own world not just for life but business and entrepreneurship. With the faith of doing what we passionate about and it should be interested, fun, and meaningful for us and our society. Yet, along the way we do should be struggling to succeed. Then the failures are those that we intend to struggle. Thus, I also write about ‘Just Startup’ and ‘The Failure’ in the features of this BLOG (ANO).

Finally, the key theme of each topic or the feature is about the non-ostentatious life, and can be defined as “a man enriched a man indeed” or “a need of self-enrichment in practical life, concentrate on (positively), and get work done. (踏实做人，充实自我，专心于是，万事皆成。)” in which to live actively, be self-enrichment on, positive empowerment, and make things happen in a meaningful life. Then share it, and everyone values it!!

In case you are interested in reading my BLOG (ANO) and all articles of what the theme in practice, you can look through the follow for a while. Or, check out the details in articles by clicking on the links contained in, throughout my BLOG.