
TE Sivann
EXOTIC HOME CITY OF PHNOM PENH
CONSULTANT & COACH ON DIGITAL | STARTUP | WEBSTIGY
PREVIOUS: MARKETING MANAGER AT FORVAL · EDUCATION: MASTER IN BUSINESS MANAGEMENT
Personal Details
ABOUT ME
My 'first-ten-year' was instantly and over, but the next quest for another 'ten-year' of mine is just getting started. 2019, and it has taken a quarter of the time. What's my challenge there's still myself, 2020. There requires a real step up to rebuild the way I want. Create another room for my strength way to move forward for the dream. Make it, it's my reality and not just a dream.
View MoreEXPERIENCE
JULY 2020 — APR 2024 (3 YEARS 8 MONTHS)
Deputy Head, Operation Department
Kohthmey Technology · PHNOM PENH
Digital Marketing
– Develop campaign strategy through digital platform both on social media and APP.
– Execute the promotion campaign on distribute channel included Facebook, TikTok, and Google AdWords.
– Driven user growth (organic and paid acquisition) and user journey data
– Ads Optimization and budget allocation are based on the key result with performance insights
Campaign/Event/Activities Planning & Execution
– Develop regular and routine event/activities related to any specific functions of the APP to lead new acquisition, retention, and re-active users
– Execute the campaign with online/offline integration for the enhancement of user’s experiences
– Maintain the engagement from users’ behavior and journey map with activities participation
– Contribute and to be appointed as a committee to coordinate, organize Journalism Awards (Cambodia Journalism Inspiration Awards) that initiated by MOI and made the brand impact in the media sector.
Operation/Management (APP)
– Manage and allocate all resources and functions of the APP to make sure the daily operation is ongoing smoothly and effectively to serve users’ interest.
– Oversee the team on each function of the operation including the app debug as common users and collect feedback for optimization
– Communicate and support the technical team to accelerate the growth of the APP development from one to another version update to meet users’ interests and needs (Testing > Learning > iterate)
Team Management and Education
– Develop the measurement on quarter objectives and key results of the team and breakdown to individual and by timeframe (included Agile Scrum with Jira).
– Develop a training curriculum related to product thinking & strategy aligning with digital media to strengthen the team competency training
– Develop manual documents or guidelines of the product, any function, data tracking & analysis, and training
– Lead the team to proceed with all operational tasks and keep communication closely and effectively with cross-department
MAY 2011 — MARCH 2020 (8 YEARS 10 MONTHS 10 DAYS)
Manager, Sales & Marketing
FORVAL CAMBODIA · PHNOM PENH
Mainly in charged of domestic sale for company’s services and as a marketer. Then starting attending with Japanese investors as their inspection guide and consultation for investment in Cambodia,
Lead/manage the team to support & serve customers with services as marketing research, promotion design and planning, grand opening organizing and so on.
Planning and Coordinating Oversea Investment Projects from Japan, incl. Pre-investment marketing research, market-testing, new business development, etc.
Best Practice and continue to develop my personal growth
・ Doer to thinker (executor to planner and manager)
・ Be able to consult and advise for investment independently
・ Successful transformed me from a traditional to a digital marketer
・ Contributed to 100+ successful investment & business into Cambodia
・ Improvement of Key clients’ development & CRM
・ Develop my own benchmarking in sales & marketing strategic plan (model/templates)
Total Business development and consultancy as my role as manager, sales & marketing to respond to customers, incl.
・ Market Research, feasibility study, Marketing, etc.
・ Investment & Legal Compliance
・ HR Recruitment & Training
・ IT Products & Services (Office Automation, Software, IT solutions, etc.)
・ provide a whole solution and total support to meet the customers’ problems and needs.
SEP 2010 — PRESENT (10+ YEARS)
Freelance Graphic Designer | Consultant & Coach
Katy Studio · PHNOM PENH
I have been doing the design works as a freelance graphic designer since I was studying at the University. Most of the projects were coming from my friends who trust me and they know clear about my work in the design creativity. Later on, I see the needs in the market about the digital marketing which included all relevant even my creative design work, branding innovation, digital strategy, website strategy (UX/UI design both web base & app), and especially there is the potential need for startups idea and plan for new growth business.
So, I have improved myself to be able to provide a good quality of services to all above area. Then I am glad and excited in the kind of creative solutions and the relevant solution works so far until now I’m still involving in it even it is more or less project I get as a freelance every month. Hopefully, I can help my friends or the people who get trouble with the design, digital, branding, and startups. Also see in Katy Studio.
2004 — 2010 (6 YEARS 1 MONTH)
Various positions (Teacher, designer, typist, scribers, interpret/translator, etc.)
Self-employed · PHNOM PENH
2004 – 2010 Self-employed as Teacher (Languages & Computer), Graphic Designer, Typist & Scriber, Translate/interpreter, etc.
Most of the time, I worked as a part-time computer and languages Teacher of English, Chinese, and Japanese at around BakTouk (Computer, Chinese & Computer), Norodom (Japanese, English), and MIS (Mekong International School, English), most of the classes were independent classes, and the most extended types over a year, and the shorten one was about 6 months.
OCT 2005 — SEP 2007 (2 YEARS)
Self-publisher, designer, and editor of a pocket joke/story series books
Self-employed · PHNOM PENH
2005/Oct – 2007/Sep Self-employed as self-publisher, designer, and editor of pocket joke/story series books, including Hasha, Friendup, Warm Joke, Smile, and Mekdeysneha. Now, I still kept those works refined on the website @ mekdeysneha.com
The publication of each book was over 4,000 – 5,000 books (with 90% sold out on average) per month and distributed to some provinces, including Kanda, Kompong Cham, Battambang, etc.
Our Audiences mostly were primary school and middle school, students.
SEP 2010 — PRESENT (9 YEARS 3 MONTHS)
Creative Contents Writer & Blogger
Sivann.com · PHNOM PENH
In addition to reading, I am also the one who interesting in writing. With the belief that it’s a kind of thought that can be optimized my mind and refreshing my idea to more productivity. So I start writing about something I have interested in, and especially in my blog website.
It will show you about my information and reflect you some of others part about my life and I am thinking about. However, it is just a simple thing about a simple person the same to all the people simply living all over the world that they have their own simple things and days. Then every simple moment might be so meaningful for their life and can influence you or the others. It is just a simple.
I hope I can share more useful information, experiences, and others knowledge together with you all. It is not only interesting you to improve yourself but also develop myself too. Visit my blog.
2010 — 2012 (3 YEARS)
Co-organizer of the event
The Youth & Technology · PHNOM PENH
Sharing idea on running and organizing the event.
An instructor of using technology for study, work, etc.
Technical support on design and print the offset materials such as posters, banner, backdrop, etc. and also design and update the website.
We plan to reform at https://www.facebook.com/youthtech.kh
See more at yit.sivann.com
EDUCATION
National University of Management
Master of Business Management
2011 - 2013
Royal University of Phnom Penh
Bachelor of Computer Science & Engineering
2007 - 2011
Cambodian Mekong University
Bachelor of English in Education, majoring in Teaching English as a Foreign Language
2008 - 2012
Bak Touk High School
General Secondary Education, Grade 7 - 12 (Graduation of Grade 12 - Bac II)
2001 - 2007
群馬県立前橋工業高等学校
短期留学、体験学習 (Short-term study abroad, Japan)
2006 Oct - Dec
公立崇正学校
专修,中文与其它专业进修班 (Chinese language studies)
2001 - 2003
SKILLS & LANGUAGE
Languages
- KhmerNative
- EnglishFluent
- ChineseFluent
- JapaneseBasic
PORTFOLIO

2022
Product Thought Training

2020
The Grand Opening Ceremony of Shinohara Tires

2016
Local Markets Research 2013 – 2016

2016
The Last Movement in March 2016

2015
My Sweet Family and Home

2015
The New Part of Our Lives – that’s you!

2015
My Weekend – Always with Her

2015
My Current Workplace (FORVAL CAMBODIA)

2015
FORVAL 35th Year Anniversary – Company Trip to Japan
QUOTE OF THE DAY — MY DAY MY QUOTE
“Choose a life of action, not one of ostentation.”
— The Sayings
MY BLOG: THE ART OF NON-OSTENTATIOUS

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