Marketing

If you don't understand these, don't claim you're good at marketing

If you don’t understand these, don’t claim you’re good at marketing

(Read in 4 minutes) If you don't understand these, don't claim you're good at marketing. When people think of marketing, they often envision marketing professionals engaging in business activities and sales behaviors that involve creating, communicating, disseminating, and exchanging products for the market.

Marketing 1.0 a product-oriented (4Ps) marketing era

Marketing 1.0 – a product-oriented (4Ps) marketing era

Marketing 1.0, also known as the product-oriented marketing era, was the first stage of modern marketing. It began in the middle of the 20th century from the 1950s to the early 1980s, it was called the product-oriented era. At that time, the thinking mode of the early stage of the traditional economy was adopted, which...